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Transformers ROTB News, Marketing, Trailer, Optimus Prime Revealed Finally!!

Transformers Rise Of The Beasts Its Here! New Character Looks, First Trailer Shown & More Coming! - Super Heroes Hub
Hasbro Investor Day 2022
                                                                        Hasbro Investor Day 2022

Hasbro just concluded its 2022 Investor Day with lots of announcements for existing brands and upcoming ones.

Following an introduction by Hasbro CEO Chris Cocks, the event kicked off with an electrifying start. An intro video featured never-before-seen clips from various Hasbro brands including Transformers.

Announcements:

  • Hasbro-Paramount Live Action Movie Contract renewed only for Transformers & G.I. Joe properties.
  • Transformers: EarthSpark Season 2 greenlit.
  • Transformers: Rise Of The Beasts trailer is shown to the in-room audience.
  • The first official look at ROTB Optimus Prime robot mode.
  • Untitled Transformers Animated Theatrical Movie.
  • First look at Transformers: Rise Of The Beasts Retail Product Standee.

You can read about the above and more, after the jump. Event screencaps are attached to this new post.

Hasbro has now introduced Brand Blueprint 2.0 which contains plans until 2027. Late Brian Goldner introduced the original Band Blueprint following the success of Transformers 2007.

Hasbro Brand Blueprint 2.0

  1. Fewer. Bigger, Better Brands
  2. End-To-End Execution
  3. Supply Chain Transformation

Panel 2: Entertainment

Hasbro will be continuing with the contract with Paramount Pictures for Live Action Entertainment. But only for Transformers and G.I. Joe properties. Other brands will fall under eOne‘s control at the end of the current 5-Year contract with Paramount. eOne is a Hasbro-owned subsidiary.

Transformers: EarthSpark

  • Wrapping up production of Transformers: EarthSpark season 1.
  • Season 2 is greenlit.
Transformers Earth Spark
                                                                         Transformers Earth Spark

Transformers: Rise Of The Beasts

  • In post-production.
  • Highly-anticipated introduction of Transformers beasts into the entertainment universe.
  • Huge merchandise opportunity for the business.
  • The trailer was showcased to the in-room audience.
  • The first official look at ROTB Optimus Prime robot mode.
Transformers Rise Of The Beasts Optimus Prime
                                                     Transformers Rise Of The Beasts Optimus Prime

Untitled Transformers Animated Theatrical Movie

  • Untitled as of yet.
  • Targeting a level of hype akin to Spiderverse

Panel 3: Consumer Products

  • First look at Transformers: Rise Of The Beasts Retail Product Standee
                                           Transformers Rise Of The Beasts Product Standee

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Written by AayantheHero15

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